July 1, 1998
RAISING CAPITAL FOR SMALL COMPANIES
There is a capital raising alternative for small to medium-sized
companies. The Small Corporate Offering Registration (SCOR), has been
gaining in popularity since it was first developed in the late 1980's.
SCOR has been adopted formally or informally for state registration of
corporate securities by most states.
Unlike private placements, SCOR offerings are not capped at a fixed
number of purchasers, allow general solicitation of offerees and may be
advertised using a "tombstone" advertising form.
SCOR was developed to aid those issuers using a federal exemption to
raise proceeds (Rule 504 of Regulation D). SCOR is designed to simplify
and reduce the costs of the registration process by use of a simplified
"question and answer" form that can be prepared by business
persons, lawyers or accountants who are not securities specialists. One
objective of the standardized approach is to produce a more readable and
understandable disclosure document. Form U-7, a uniform form, can be filed
and processed simultaneously in multiple states.
Disclosure Requirements
The Massachusetts Uniform Securities Act provides for the registration of
securities by qualification. An accompanying Massachusetts Securities
Division regulation allows a corporate issue to register an offering of up
to $1 million of its securities using the Form U-7. The question and
answer format of Form U-7 seeks disclosure of material facts relating to a
securities offering. Key areas of disclosure include:
Risk Factors
The first substantive disclosure required by Form U-7 is a detailed
statement of the material risks of the offering. The risk factors should
be listed in order of significance, with the most likely and substantial
risks at the beginning. Typical risk factors might include: lack of prior
operations by the company; lack of profitable operations; lack of a
prototype of the company's product; unproven commercial potential of the
company's product or service; anticipated need for future financing by the
company; possible unavailability (or increased cost) of supplies needed to
produce the company's product or service; competitive conditions with the
company's field; and dependence on the company s management.
Business Plan
Form U-7 requires a detailed statement of what business the company
intends to do, and how the company intends to carry out its business
activities. Along with this disclosure Form U-7 calls for a detailed
discussion of the competitive conditions faced by the company and the
company's anticipated methods for coping with those conditions. Form U-7
also calls for the company to summarize material events in its development
over five years. For any company that was not profitable in its last
fiscal year, Form U-7 requires that the management list the business
milestones that the company must reach to become profitable, and to show
how the company will achieve those milestones.
Financial Statements
Required financial statements include a balance sheet; statements of
income and cash flows; statement of changes in shareholders equity for the
preceding fiscal year (or shorter period the company has been in
business). Financial statements must be audited. Reviewed statements will
be accepted if all of the following conditions are met:
- The company has not previously sold securities in an offering that
involved public solicitation
- The company has not previously been required by securities laws to
have audited financials
- All prior sales of company securities aggregate to $1 million or
less (exclusive of indebtedness to commercial lenders) and
The amount of the present offering does not exceed $500,000.
Policy statements on the use of projections applies to SCOR offerings.
Pricing of Securities
Form U-7 requires an analysis of the factors relating to the offering
price of the company's securities. Included in this section is a
requirement to show what portion of the company investors will receive for
their investment. Form U-7 also calls for the company to spell out the
value that management is implicitly attributing to the company in its
pricing of the offering (e.g.,if 20 percent of a company is being sold for
$1 million, management is implicitly valuing the entire company at $5
million)
Additional Disclosures
Other areas of disclosure required in Form U-7 are: use of proceeds and
anticipated cash requirements; company capitalization; a description of
the securities being offered; the manner of distribution of the
securities; biographies of the officers, directors and key personnel;
information on the company's principal stockholders; management
relationships: litigation and management's discussion and analysis of the
company's performance up to the time of the offering.
Mechanics of Filing
A Form U-7 filing should include: a federal Form D; a Form U-1; consent to
service of process on Form U-2 and U-2A; and a filing fee of 1/20 of one
percent of the aggregate amount of the offering (minimum fee $300, with a
maximum fee of $500 for an offering of $1 million worth of securities.)
Form U-7 registrations become effective when they are declared effective
by the division. The registration statement remains effective for up to
one year.
Restrictions
Under applicable regulations, offerings on Form U-7 may not exceed $1
million in a 12 month period. The minimum price per share is $5, and the
company must agree not to split its stock or issue stock dividends for two
years unless the Division consents. Form U-7 may not be used by
partnerships, blind pool offerings firm commitment offerings (best efforts
offerings only), investment companies as defined by the Investment Company
Act of 1940, or by companies that are reporting companies under the
Securities Exchange Act of 1934. Form U-7 is not available to companies in
the mining or oil and gas business. Form U-7 is not available to a
registrant that is subject to the "bad boy" disqualification.
Advertising
All advertising must he filed with and cleared by the division of
securities
Selling Agents
The company may engage a registered broker-dealer to sell its securities
or the company may register its own issuer-agents. Selling agents have a
due-diligence obligation as to the accuracy and completeness of the
disclosure document.
Pre-Filing Conferences
The division conducts individualized pre-filing conferences. A typical
conference involves a SCOR candidate company sending a representative(s)
to meet with the corporate finance section attorneys to discuss its
business plan and financing options and any specific questions the company
might have about the SCOR form. Conferences are setup on an as-needed
basis and last for about two hours.
The division provides these conferences to help business persons in the
often difficult area of capital raising. However, as a regulatory agency,
the securities division cannot represent any company, so any desired legal
representatives must be obtained through private counsel.
SCOR filings that have been registered with the division are available
to the public through a state Freedom of Information request. These
filings may be a helpful guide to those contemplating a SCOR offering.
Copies of previous SCOR registrations provided through FOI requests are
not "approved" by the division and the division does not
recommend any of the documents filed. Copies of blank Form U-7's and
broker-dealer and agent registration forms may also be obtained from the
division.
Regulation A
Since an offering on Form U-7 cannot exceed $1 million in any twelve-month
period and the offering price of common stock sold cannot exceed five
dollars per share, some companies opt to make offerings under the federal
regulation A offerings. The SEC has raised the dollar limit under
regulation A to $5 million, $1.5 million of which may be a secondary
offering by existing security holders if the company is profitable. The
SEC also adopted Form U-7 and allows this to be used as an alternative
disclosure form under regulation A. Regulation A offerings are reviewed by
both the SEC and state securities regulators so the level of disclosure
may be more complex than Rule 504 SCOR offerings.
Testing the Waters
Another amendment to regulation A is the "testing the waters"
procedure which allows a small business issuer to solicit indications of
interest from potential investors in a proposed securities offering prior
to the preparation and filing disclosure materials. NASAA has also
developed a model state "testing the waters" procedure.
Massachusetts is one of the states involved in this project. The
"testing the waters" procedure allows a small business to
informally inquire whether it is likely to find financing before it incurs
the often considerable expense of registering an offering.
While compliance with the state "testing the waters" rule is
intended to also result in compliance with the federal rule, there are
some key differences between the two provisions.
- The state Solicitation of Interest Form includes more information
than comparable federal filing on the company's products or services,
on the use to proceeds and on key personnel.
- The state rule requires that the solicitation to interest materials
be filed 10 business days prior to use (five business days for
amendments). This allows the division sufficient time to request
necessary revisions of solicitations of interest materials. The
federal rule requires filing on or before the date of first use.
- The state rule requires delivery of the Solicitation of Interest
Form to all potential investors with whom there are oral
communications. The federal rule has no comparable requirement nor
restriction on oral communications.
- The state rule requires delivery of a prospectus seven days prior to
sale. Regulation A has no equivalent.
- The state rule prohibits private placements for six months after the
last solicitation of interest. Regulation A has no equivalent.